As with most job applications, I was greeted with a test assignment from Trivago to showcase my technical skills and competencies. This is for a role in Düsseldorf.

The assignment brief was to analyse the careers website of Trivago.

From an initial heuristic evaluation, the website did not have any major issues with informational architecture. The key pages that needed the most work is their home page and story page, as they were the pages with the highest bounce rates, and the pages where the content could be thought out better.

I decided to shift my focus to searching for real talents who are most likely to apply, using them as my personas.

Hang Xu is a lead designer I had the pleasure to connect with through this process.

The design solution included a redesign of some of their components and user interactions. For example, this is a menu design I suggested to improve accessibility through clearer content segmentation and the removal of relying on the hover interaction.

Mobile versions of the screens were also created to proof the feasibility of the new information architecture and components proposed.

On top of the screens, user flows and personas were also included in my presentation submission to illustrate the story of the talents looking to work for Trivago.